Kum & Go Is Guided by Purpose and Values

DES MOINES, Iowa—Kum & Go just released its 2020 Corporate Social Responsibility Report, which provides a detailed overview of how its parent company, Krause Group, worked last year to accelerate its various businesses to bring their purposes to life, the company reports.

This is Kum & Go’s third edition since 2018. It details clear performance indicators in key focus areas and commitments to future benchmarking and materiality assessments for long-term, sustained impact.

Kyle Krause, chairman and CEO, Krause Group, remarked, “While the year was marked by anguish, pain, upheaval and anxiety, there were also moments of joy and unity. This report serves as reminder of how Krause Group companies came together and showed up for each other—no matter how difficult, no matter how painful. Challenges arose, and we faced them head-on.”

The vision for Krause Group took root in 1959 when Tony S. Gentle and his son-in-law, William A. Krause opened a single gas station in Hampton, Iowa. During the next 62 years, that business grew into a diverse set of companies, including Solar Transport, Italian wineries Vietti and Enrico Serafino, Krause+, Dalla Terra Ranch, Teamwork Ranch, the Des Moines Menace soccer club and, most recently, Italian soccer club Parma Calcio 1913.

The Corporate Social Responsibility Report details how each of these operations works across the four pillars of social responsibility established at Krause Group: purpose-based, people first, planet and philanthropy. From investments in associates’ health and well-being to the company’s record-breaking Habitat for Humanity and United Way donations, from energy efficiency improvements to supporting 300-plus nonprofit organizations, the report summarizes the Krause Group’s work across 14 states and two countries, with 5,533 associates. The entire report can be found here.

“We weathered profound challenges last year, and we did so guided by our purpose and values,” said Krause. “The commitments we made in 2020—and continue to make—help ensure our communities thrive in this time of extraordinary need.”

To read and learn more about the how your company can make and reach environmental, social and governance (ESG) goals, check out “Climate Corner” in NACS Magazine and listen to “Why ESG Is Becoming Important to Retailers,” part of the Convenience Matters Podcast.

Don’t forget to register to attend the 2021 NACS Show October 5-8, at McCormick Place in Chicago and take advantage of the education sessions on the human resource topics, including the sessions Building Customer Loyalty Through Employee Culture & Engagement, Recruiting & Retaining Employees: Roundtable Discussions and Stronger Together: The Business Case for DEI on October 5, as well as YOU Can Create Disney Magic Too! Lessons in Leadership, Management, Culture & Customer Service on October 6. 

Culture