To celebrate Love’s Travel Stops 60th anniversary, the retailer donated $408,000 to the United Way of Central Oklahoma (UWCO). The donation was split between UWCO’s 68 partner agencies, with a donation of $6,000 to each. Love’s has worked with the organization for 25 years.

According to the press release, the donation will “help address issues ranging from homelessness to food insecurities and crisis intervention.”

“Love’s is very proud of our legacy with United Way of Central Oklahoma, and we continue to be inspired when we see the result of their efforts—real, measurable differences in the lives of Oklahomans,” Jenny Love Meyer, chief culture officer, Love’s said. “Supporting the United Way is a multi-generational effort that started with my parents and has continued to grow within our family and our more than 3,000 corporate employees. We are excited to pay tribute to our partnership through this donation during our 60th anniversary and look forward to our annual fall fundraising campaign in November.”

Love’s will hold its annual fall giving campaign for United Way of Central Oklahoma November 11 through the 22.

“Each year, I'm inspired by Love's and its team members' meaningful support for United Way, an organization that touches countless lives and strengthens communities,” said Francie Koop, the director of marketing and brand strategy at Love’s. “This year is particularly exciting as United Way marks a Century of Compassion and Love's celebrates its 60th anniversary, showcasing shared community impact across generations.”

Last month, Love’s Travel Stops Financial Services acquired the transportation factoring portfolio of REV Capital. The deal aims to expand Love’s financial services offerings.