ALEXANDRIA, Va.—Ten Tesco locations in East England have partnered with Loop, a global reusable packaging platform, reports Packaging Europe. Customers will be able to purchase products in reusable packaging and return the packaging to the store once they are finished to be cleaned and refilled.
Tesco will offer 88 products, which include popular U.K. brands such as Persil, Fever-Tree and Carex, and there will be 35 Tesco house brand essentials such as pasta, rice, oil and sugar. Prices for the reusable products are comparable to the original, non-reusable product. A refundable deposit starting at £0.20 (24 U.S. cents) is paid on each reusable product at checkout. The refunds are dispersed via app when the customer returns the packaging to a collection point in the store.
“We are determined to tackle plastic waste and one of the ways we can help is by improving reuse options available to customers. Bringing Loop to our stores is a significant milestone in this journey,” said Ken Murphy, Tesco Group CEO.
While recent efforts to provide sustainable solutions in retail have been derailed due to the COVID-19 pandemic, there’s strong evidence that environmental concerns, particularly with regard to plastic packaging, are a top priority once more. NACS Magazine covered how sustainability concerns are back on the agenda for retailers in the April 2021 issue.