GPM Resets Planograms at Wisconsin C-Stores

The revamp adds more than 300 new products, improves merchandising and updates endcap displays.

September 01, 2021

Inside of GPM/ARKO store

RICHMOND, Va.—GPM Investments LLC, a subsidiary of ARKO Corp., has announced store resets of its Wisconsin stores operating under the R Store, Jetz and Bread & Butter Shop banners. The updated layout of the center store planogram resets include more than 300 new items and the latest 2021 expanded assortments across candy, grocery, frozen foods, health and beauty care, automotive, salty snacks and more, the company said.

As stores are reset, they will transition to Core-Mark International Inc. for delivery of fresh food and a broad array of their center store planogram merchandise, following ARKO’s extended wholesale agreement earlier this year.

The resets started in August and will continue through September. The store planogram revamps are separate and in addition to ARKO’s anticipated remodel of about 360 of its company-operated stores. The remodel plan currently about $360 million over three to five years to improve the overall customer experience as well as unify the stores design while maintaining the local well-known banners in each area. Read more about the remodel strategy in “Tying It All Together” in NACS Magazine.

“Our planogram reset program focuses on updating the layout and assortments in stores to enhance the overall shopping experience for our customers,” said Jennifer Colley, space planning manager at GPM Investments, in a press release. “From salty snacks to candy to automotive items, shoppers will have easy access to even more products that meet their needs in an easy to navigate layout.”

During the summer, GPM redid its fountain drinks in 260 stores and partnered with DoorDash to bring delivery to 684 locations. The convenience group also recently announced it would be looking for emerging suppliers to help drive sales across its brands during an October open buying day.

Don’t forget to register to attend the 2021 NACS Show October 5-8 at McCormick Place in Chicago and take advantage of the education sessions on using technology to improve your stores and the consumer experience, including the sessions Data Security on October 5, Digitizing the Back Office and Increasing Foot Traffic with Your App on October 6 and Creating an Integrated Mobile Experience, The 2021 NACS/Conexxus Technology RoadmapThe Payment Blueprint of the Future and Winning Search Along the Digital Path to Purchase on October 7.