ALEXANDRIA, Va.—The GATE Foundation, the philanthropic arm of Jacksonville-based GATE Petroleum Company, donated $65,000 to the American Cancer Society (ACS) to support breast cancer research and awareness.
Funds were raised in GATE stores across Florida, Georgia, North Carolina and South Carolina as part of GATE’s pink ribbon paper icon campaign. During October, customers had the opportunity to donate $1.00 and sign their name on a pink ribbon paper icon that was displayed in the GATE store. They could also choose to round their purchase to the nearest dollar, donating the difference to ACS.
“GATE stores have hosted the pink ribbon paper icon campaign for 11 years now,” said Kathy Brady, executive director of the GATE Foundation. “In that time, our customers have surpassed $1 million in donations to the American Cancer Society and the fight against breast cancer. There is so much enthusiasm and support for this campaign amongst our customers and employees, and it is an honor to partner with ACS.”
In addition to the creative displays of pink ribbons in GATE stores, employees wore pink ACS t-shirts to promote the fundraising efforts. Stores also featured signage and ACS mission information to educate customers.
“We’re at a unique moment in history in the fight against cancer. What we do right now to combat the staggering declines in breast cancer screening rates will reverberate for decades to come,” said Brant Woodward, ACS Southeast region executive vice president. “To successfully meet, and even exceed, pre-pandemic screening rates will take a coordinated, multi-sector approach. We are so grateful to partners, like the GATE Foundation, for collaborating on an initiative that’s big enough and bold enough to return people to screening.”
Additionally, GPM Investments announced a fundraising pinup program with the Muscular Dystrophy Association (MDA). From November 15 to December 17, pinups purchased by customers will be displayed in about 1,400 store locations across GPM’s family of community brands, showing support for MDA families.
GPM customers can purchase an MDA holiday pinup in stores for $1 or choose to round up their purchase as a donation. Those who purchase a pinup at one of GPM’s stores will receive a buy one, get one free coupon for either a 1.76-ounce Hi-Chew or a 20-ounce bottle of 7UP & Canada Dry Family Beverages.
“Seeing all the pinups in our store windows across the country shows the support and kindness in these local communities we serve every day,” said Michael Bloom, executive vice president and chief marketing and merchandising officer at GPM Investments. “GPM proudly supports the Muscular Dystrophy Association, and it is an honor to participate in their largest holiday retail fundraiser to date.”
The funds raised will support research for people living with muscular dystrophy, ALS and related neuromuscular diseases. GPM Investments and its customers have contributed more than $1.5 million since 2012 in support of the MDA's mission of transforming the lives of people living with muscular dystrophy, ALS, and related neuromuscular diseases through scientific and clinical research and over 150 MDA Care Centers at the nation’s top medical institutions in local communities nationwide.