7-Eleven Launches Autonomous Delivery in California

Customers can receive their order in 30 minutes via Nuro’s autonomous Toyota Prius fleet.

December 02, 2021

7-Eleven and Nuro Delivery

IRVING, Texas—7-Eleven will use autonomous delivery in Mountain View, California, via robotics company Nuro. This is the first autonomous commercial delivery in the state of California, according to a news release.

7-Eleven customers in the store’s service area can order through the 7NOW delivery app and select autonomous delivery. The customer will receive their order in 30 minutes and can grab their purchase from the back of the vehicle. Autonomous vehicle deliveries are available daily from 8 a.m. to 9 p.m. PT at no additional charge.

"7-Eleven has owned and defined convenience since 1927," said Raghu Mahadevan, 7-Eleven chief digital officer. "Our first foray into autonomous delivery was in 2016 when 7-Eleven became the first retailer in the U.S. to make a drone delivery to a customer's house. Since then, we haven't stopped looking for ways to redefine convenience for our customers inside and outside the four walls of our stores. Fast forward to 2021, and we are pushing the boundaries of innovation even further to provide customers with the first commercial autonomous delivery service in California. I can't wait to see where we go from here."

Nuro will begin the delivery service with its autonomous Priuses and later introduce R2 bots, the company's autonomous robots that are custom-built to transport products and goods without any occupants in the vehicle. Nuro became the first autonomous vehicle company to receive a deployment permit from the California DMV in December 2020.

7-Eleven’s loyalty program 7REWARDS supports over 55 million members, and the convenience retailer has a consistent "obsession" to delight them. Raghu Mahadevan, chief digital officer at 7-Eleven, joined Paula Thomas on her podcast “Let's Talk Loyalty” to talk about the convenience retailer’s focus on customer loyalty and their latest innovations and award-winning strategies that are engaging customers both outside the store as well as inside.