MANHATTAN, Kan.—Short Stop has launched Grow, a carbon-offsetting program at all 17 Short Stop locations in Kansas. When customers fill up, the Grow program will automatically calculate and offset tailpipe emissions up to 30% through investments in certified carbon reduction projects.
The certified offset projects aim to reduce the harmful effects of carbon and include reforestation and renewable energy initiatives like wind and solar. The companies said the program is the first-of-its-kind in Kansas.
In addition to offsetting customers’ carbon emissions on all fuel sold, the Grow program will plant 5,000 trees with the Arbor Day Foundation and support local community projects with partners like Kansas Forest Service.
“We’re committed to running our business sustainably and responsibly,” said Short Stop’s Samantha (Leiszler) Liby, in a press release. “Together with our customers, we’re reducing our environmental impact and helping the communities we serve in Kansas.”
To ensure the integrity of the program, environmental technology company GreenPrint will provide real-time audited reporting showing details on carbon emissions, offsets purchased and retired, and project investments.
“We are excited to work with Short Stop to help them meet the needs of today’s consumers in a purpose-driven way with an eye on a better tomorrow through more sustainable practices,” said Pete Davis, founder and CEO of GreenPrint. “Through the Grow program, Short Stop is … empowering consumers to make better choices at the pump while giving back to the local communities they serve and making a positive impact on the environment.”
To celebrate the launch, Short Stop is giving away a free tank of gas to 10 Kansas residents through a $50 Short Stop gift card. The campaign runs through April 30.
Also this week, Love’s and Cargill announced plans to build a Nebraska plant to make renewable diesel from tallow under the name Heartwell Renewable, another way that c-stores are working their way to a more sustainably-based retail future.
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