SAN FRANCISCO—Late last week, Instacart announced its Electronic Benefit Transfer and Supplemental Nutrition Assistance Program (EBT SNAP) integration in partnership with Aldi. For the first time, EBT SNAP participants will be able to access fresh food and pantry staples from Aldi via Instacart’s same-day delivery and pickup services. The multi-phased launch will begin in Georgia in the coming weeks across more than 60 Aldi stores, with anticipated plans to expand to more than 570 stores across Illinois, California, Florida and Pennsylvania in the coming months.
“As the nation continues to grapple with the effects of COVID-19, we recognize Instacart has an opportunity to increase access to fresh, nutritious food and pantry staples by unlocking EBT SNAP payments for online grocery delivery and pickup services in communities across the country,” said Nilam Ganenthiran, president of Instacart, in a press release.
“Enabling customers to use their SNAP/EBT benefits for their grocery delivery and curbside pickup orders is an important extension of our in-store payment policy,” said Brent Laubaugh, co-president of Aldi U.S. “While the option is only available in select markets at the moment, we're eager to roll out this update broadly as quickly as possible.”
As part of this new program, EBT SNAP participants in Georgia will be able to shop from Aldi via the Instacart online site and mobile app. Once an Instacart customer profile is created, customers can enter their EBT food card information as a form of payment in their profile.
Aldi began offering delivery service via Instacart back in 2018, and Instacart currently delivers nationwide from more than 2,000 Aldi stores. Aldi pickup via Instacart is now available in nearly 700 locations.