BOSTON—Yesterday, GasBuddy released its latest report on consumer ratings and foot traffic at gas stations in the United States analyzing more than 9 million consumer visits and 1 million ratings and reviews in the GasBuddy consumer app between July and September.
The third quarter brought warm weather, recommended outdoor gatherings and a strong preference for car travel over air travel that prompted summer road travel despite COVID-19 concerns. In the third quarter, station visits surpassed pre-COVID-19 levels, averaging 17% higher than GasBuddy’s footfall index.
“Our data is showing signs of rebound when it comes to gas station visits,” said Bart Kloosterboer, vice president of strategy for GasBuddy, in a press release. “People are starting to get more familiar and comfortable with their new norm and are using their cars as ‘personal protective equipment.’ We saw a spike over the summer months, and as of September 19, station visits are back in line with the first quarter before the coronavirus lockdowns.”
The report also reveals that station cleanliness drives visits. During the third quarter, stations with above-average cleanliness ratings drove 21% more visits than their below-average competitors, up 5 percentage points compared to with second quarter.
Buc-ee’s received the top score for cleanliness. Brands that performed well in their respective segments include Fry’s, Costco, Casey’s and Chevron.
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