Pilot Fundraiser Aims to Help Veterans

Retailer encourages customers to round up their change to support the Call of Duty Endowment and celebrate Independence Day.

July 02, 2020

KNOXVILLE, Tenn.—To celebrate Independence Day 2020, Pilot Company, owner of Pilot Flying J travel centers, is raising funds for the Call of Duty Endowment, an organization dedicated to helping veterans, the company reports.

Now through July 13, guests visiting Pilot Company stores and One9 Fuel Network stores throughout the U.S. can opt to round up their purchases to the nearest whole dollar and donate the additional amount to the endowment.

The timing of the campaign coincides with a nationwide coin shortage caused by the COVID-19 pandemic. While Pilot Company continues to provide change as appropriate, the round-up option provides a simple way for guests to donate what would have been their change to support military veterans. Due to the pandemic’s impact on the economy, veterans are urgently seeking employment, and the endowment's grantee organizations recently reported a major increase in demand for their services and support. 

“As we celebrate July 4, it's important to recognize those who serve and protect our country,” said James A. Haslam II, founder of Pilot Company and a veteran. “Pilot has had a long history of giving back to veteran-related causes, including the Call of Duty Endowment. We are honored to partner with them again through this round-up campaign to assist veterans in finding high-quality careers. The change in your pocket can add up to life-changing support for our nation's service men and women.”

Guests are invited to participate at any of the 700 company operated stores in the U.S., including Pilot and Flying J travel centers, EZ Trip, Mr. Fuel, Stamart and Pride locations. Guests will be prompted at checkout to round-up their purchase or donate a different amount. Every penny collected goes to the Call of Duty Endowment to help prepare and transition veterans to civilian careers.

“We are incredibly grateful for the commitment and generosity of Pilot Company and their guests, who are helping us ensure high quality employment for veterans during these very difficult times,” said Dan Goldenberg, US Navy (Ret.). and executive director of the Call of Duty Endowment.

Donations made during this campaign, along with Pilot Company’s previous $100,000 donation in 2019 for Veterans Day, will help support the endowment’s goal of getting 100,000 veterans back to work by 2024.