CUPERTINO, Calif. – More than four years after its introduction, Apple Pay is taking off in the United States, according to a report from Apple.com.
Currently 74 of the top 100 merchants and 65% of all retail locations across the country support Apple Pay, thanks to the recent addition of Target, Taco Bell, Hy-Vee supermarkets, Speedway convenience stores and Jack in the Box to the system’s vendor list.
Apple Pay, the mobile contactless payment system, lets customers easily pay in stores using their iPhone and Apple Watch, and analysts say it’s one more way that Apple keeps consumers connected to Apple products.
Apple Pay will be available in all 1,850 U.S. Target locations in the coming weeks, as well as 245 Hy-Vee stores in the Midwest and at Speedway’s approximately 3,000 locations across the Midwest, East Coast and Southeast. It will roll out to more than 7,000 Taco Bell and 2,200 Jack in the Box locations in the next few months.
These top merchants join other national retailers, including Costco and CVS Pharmacy, that accept the payment system. 7-Eleven launched Apple Pay at 95% of its U.S. stores last year.
“Whether customers are buying everyday household items, groceries, snacks for a road trip or grabbing a quick meal, Apple Pay is the easiest way to pay in stores, while also being secure and faster than using a credit or debit card at the register,” said Jennifer Bailey, vice president of internet services for Apple.