Wawa Introduces Cold Brew Iced Coffee

New Wawa cold brew iced coffee available in traditional black or sweet cream.

July 18, 2017

WAWA, Pa. – Wawa has announced that cold brew coffee is now available in all
stores chain-wide as part of Wawa’s hand-crafted specialty beverage program. Available in two flavors of traditional black or sweet cream and both 16 oz. and 24 oz. sizes, Wawa Cold Brew incorporates a slow steeping process using Wawa’s unique coffee beans to deliver a smooth, full body flavor.

Made with just two ingredients—water and coffee—Wawa’s traditional black Cold Brew includes no added preservatives or additives, while the sweet cream variety includes the addition of Wawa’s classic sweet cream. Wawa Cold Brew is made through a small-batch process using triple-filtered water and low temperature extraction, which delivers a smooth, bold coffee experience with very low acidity and virtually no bitterness.

“Providing our customers with their morning cup of coffee or afternoon pick-me-up has been part of Wawa’s heritage for many years, and we couldn’t be more excited to offer Cold Brew coffee at all of our stores,” said Mike Sherlock, chief fresh food and beverage officer for Wawa. “Keeping up with consumer trends and customer demand has been part of Wawa’s culture since the very beginning. So, it was only natural for us to make this new, delicious addition to our growing list of hand-crafted specialty beverages,” he added.

Read more about industry hot dispensed beverage trends in NACS Magazine’s Category Close-Up, “Respect the Ritual.”