ALEXANDRIA, Va., and CHICAGO – NACS has joined the Collaborator Program established by Food Allergy Research & Education (FARE), the largest private funder of food allergy research in the world.
FARE’s Collaborator Program raises awareness of food allergies where people live, work, play and study through relationships with a wide array of local, regional and national organizations. To date, more than 130 organizations have signed on representing the fields of education, government, health and food/beverage manufacturing and retail.
“An estimated 32 million Americans face the burden of food allergies. Convenience stores can help play an important role in communicating with their customers about how they sell and prepare food items that can be considered safe for those with allergies,” said FARE CEO Lisa Gable.
“Most convenience stores customers come into a store to quickly make a food and drink purchase in four minutes or less. We look forward to collaborating with FARE to share communications practices that can help those with food allergies make food and drink purchases at convenience stores just as quick and just as routine as they are for an estimated 165 million Americans every day,” said NACS Vice President of Strategic Industry Initiatives Jeff Lenard.
Food Allergy Research & Education (FARE) is the world’s leading food allergy advocacy organization and the largest private funder of food allergy research. Its mission is to improve the quality of life and the health of individuals with food allergies, and to provide them hope through the promise of new treatments. FARE is transforming the future of food allergy through innovative initiatives that will lead to increased awareness, new and improved treatments and prevention strategies, effective policies and legislation and novel approaches to managing the disease. For more information, visit www.foodallergy.org.