ALEXANDRIA, Va. – Alina Henry has joined NACS as marketing manager.
In this position, Henry will focus on growing NACS’ international offer, including the annual Convenience Summit Asia and Convenience Summit Europe.
Prior to joining NACS, Henry spent 11 years with Fusion Food Incorporated, the independent franchise operator of fast-casual Qdoba Mexican Eats chain restaurant. She spearheaded the launch of the Qdoba brand in the regional market through grassroots marketing programs and managed loyalty cardholder initiatives as well as multi-channel lead generation strategies and business partnerships.
Prior to Fusion Food, Henry developed marketing strategies and plans to build brand awareness and drive program utilization with the Produce Marketing Association. She also served as marketing manager with CVS Caremark and as an account executive with Ogilvy Public Relations Worldwide.
Henry earned a B.A. in psychology from Duke University, as well as certifications in Markets and Management (Duke University), Marketing Strategy (Cornell University) and Business Strategy (Cornell University).