Choice Market Continues to Revolutionize Shopping

The hybrid convenience store and fast-casual restaurant launches an innovative vending program.

August 15, 2019

DENVER—Choice Market has combined quick service, fresh quality food from local vendors and the latest technology to create an innovative new vending program: Choice Mini-Mart.

The small format convenience and restaurant just opened its first of two Choice Mini-Marts in Denver’s newest music venue, the Mission Ballroom. Each vending machine is kept at the perfect temperature and is stocked with fresh, local snacks, fruit, sandwiches, salads, jerky and more. Prices range from $3to $6 for snacks and drinks, and $7 to $11 for meal solutions. 

Each vending machine uses state-of-the-art, user-friendly technology to track purchases. Customers can simply walk up to the Choice Mini-Mart and scan their credit card to unlock the door to access the options.

In addition to convenience, customers can rely on Choice to deliver fresh, local, environmentally friendly products. Guiding its product inventory, Choice states that it chooses to use ingredients that are “better for you, better for the community, and taste better,” too. Embracing its Colorado pride, Choice works with local farmers to source a majority of its ingredients and products, including organic produce and antibiotic-free and nitrate-free proteins.

“Choice Mini-Mart is a natural extension of our omnichannel strategy and fully aligns with our mission to make good food accessible and convenient,” said Choice Market Founder and CEO Mike Fogarty, in a press release. “These vending machines are a perfect fit for airports, hospitals, breweries, offices and other institutions that are looking to provide their time-constrained customers and employees with fresh and delicious food.”

Choice Markets is one of the c-stores NACS will feature in the 2019 Ideas 2 Go videos, which will be unveiled at the 2019 NACS Show in Atlanta.