IRVING, Texas – 7-Eleven Inc. is off to the races! The world’s largest convenience retailer announces its first location at a professional sports venue, the Texas Motor Speedway. The new location will open in time for the AAA Texas 500 NASCAR Playoff weekend beginning October 27.
The 7-Eleven store will operate 24 hours a day during race weeks beginning at 8:00 am on the Saturday before the race and ending the following Monday at 4:00 pm. The onsite convenience store will be the centerpiece of Texas Motor Speedway. |
“7-Eleven will become the Official Convenience Store of Texas Motor Speedway, and the two entities will collectively develop onsite and in-market promotions,” said Charles Bantos, 7-Eleven director of corporate development, in a press release. “7-Eleven customers are in a hurry and on the go. What better place to locate a store than at a major auto race track with fast cars and enthusiastic fans.”
The 5,000-square-foot store will be located on the Lone Star Circle inner ring road outside of the infield's North Tunnel exit. Tram service will be offered to and from the store and will give customers access to all other tram stops located throughout the Texas Motor Speedway’s property. The store will carry 7-Eleven fan favorites, such as Big Gulp and Slurpee drinks, coffee, 7-Select private-brand products and other popular items.
“We are proud to become the first-ever professional sports venue to have a permanent, full-service 7-Eleven convenience store on our property that will have the ability to provide multiple benefits to our fans throughout our major race weeks,” Texas Motor Speedway President Eddie Gossage said.