Marketing Products | NACS – NACS Show – Exhibitor Information – Exhibitor Marketing Opportunities Sign In Help
Conference: October 7-10, 2018
Expo: October 8-10, 2018
Las Vegas Convention Center
Las Vegas
10/07/2018 12:00 AM 10/10/2018 12:00 PM America/New_York 2018 NACS Show Las Vegas, IL NACS true MM/DD/YYYY

Marketing Products

If it's visibility that you're looking for, there's no better way to support your NACS exhibit investment than by advertising in NACS Show products! Drive traffic to your booth by delivering your Show message to the industry decision makers through the brand they trust and respect the most: NACS. Explore your options using the three tabs below: Print Advertising, Digital Media Advertising, and On-site Product Visibility.

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Contact Stacey Dodge, Advertising Director/Southeast, at (703) 518-4211, Jennifer Nichols, National Advertising Manager/Northeast, at (703) 518-4276, or Sandra Smith, National Sales Manager/West-Midwest, at (703) 518-4277 for more information.


 Print Advertising


NACS Magazine
Investment: Pricing varies per advertising commitment level, prices start as low as $1,785 net for the smallest ad unit. Special rates for three issues combined, contact your advertising rep for your pricing.

  • September (Pre-Show Issue)
  • October (Show Issue) The ONLY publication at the Show seen in multiple locations all over the convention center!
  • November (Post-Show Issue)

NACS Magazine “NACS Show Issue” Cool New Products Guide
Investment: $1,200 per quarter-page ad; $2,000 per half-page ad

One of the most popular features in NACS Magazine, the Cool New Products section, is an advertorial-style listing of new products, services or packaging innovations in the October issue. For added value, your new product listing is also displayed at for three months following the printed publication.

If you order a space in the Cool New Products Preview Room, you can receive your ad at a reduced price: $900 for a quarter-page ad; $1,500 for a half-page ad.

For more details, please click here.

NACS Show Daily Newspaper
(Exhibitors Only)
Investment: $1,300-$20,000, special offers with an ad in October NACS Magazine

The ONLY official daily newspaper of the NACS Show — three days, three issues of unmatched information. There’s nothing more timely than appearing in this publication. It’s the ONLY Daily at the Show seen in kiosks throughout the convention center as well as distributed by handout personnel who greet retailers each morning of the Show!

NACS Show Onsite Guide
(Exhibitors Only)
Cost: $1,750-$16,100, special offers with an ad in October NACS Magazine

The NACS Show Onsite Guide is the premier buyer’s guide used by retailers, wholesalers and distributors actively seeking products and services onsite and after the Show. Multiple ad sizes and opportunities are available.

Ideas 2 Go Guide
(Exhibitors Only)
Cost: $3,927 net, full page ads only

The NACS Show Ideas 2 Go Guide is the print version of the popular NACS video series sharing emerging concepts that often redefine the convenience store industry. This special NACS Show publication will be distributed onsite at the NACS Show in Vegas at the General Session featuring the Ideas 2 Go segment. It will then be poly-bagged with the November Post-NACS Show Issue of NACS Magazine, delivering your message the first week of November to all of the buyers who attended the Show. This guide is also distributed throughout 2019 at all NACS events, maximizing your brand’s impact throughout 2019.


 Digital Media/Direct Mail Advertising


NACS Online Banner Advertising
Investment: $750-$1,950/2-week-period based on ad size
Limited availability – reserve your space today.

Ad rotates throughout all NACS Web sites. Receives approximately 222,732 Page Views per month!

NACS Daily e-Newsletter Banner Ads
Investment: $650/2-week-period or $2,850/2-week-period based on ad size
Limited availability – reserve your space today.

Reaches more than 67,000 opt-in subscribers five days a week. (Subject to availability.)

NACS Show Daily e-Newsletter Cool New Product Ads
Investment: $500/1-week-period – The week of the 2018 NACS Show, Oct. 7-10
Available to October Issue Cool New Product Guide Advertisers - Limited availability – reserve your space today.

Reaches more than 67,000 opt-in subscribers five days a week. (Subject to availability.)

NACS Show Attendee Lists (Pre- and Post-Show)
Investment: $450-$1000 (Exhibitors Only)

Send targeted pre- or post-Show promotional material and invitations directly to NACS Show buyers. Lists will be avaliable for purchase on September 1.

For more information on the NACS Show Attendee Lists contact: Kym Selph at


 On-site Product Visibility


Cool New Product Preview Room Space
(Exhibitors Only) Available June 2018
Investment: $750-$1,700

The Cool New Products Preview Room is a must for anyone launching a new product into the convenience channel. Buyers use hand-held scanners to create their own customized product lists. The Preview Room includes areas to help buyers easily locate new products: Green (Eco-Friendly), Health & Wellness, New Design, New Flavors, New to the Industry, New Services, New Technology. All participants receive a post-Show list of all attendee leads for their Cool New Product.

For more information, contact Nicole Walbe at (703)518-4229.

First Time Exhibitors: Cool New Products Preview Room Special!
To make a lasting impression and set yourself apart, you need to create a presence both on and off of the Show floor.  NACS is offering free display space in the Cool New Products Preview Room to 25 first time exhibitors.  For more information, contact Nicole Walbe at (703)518-4229. 

NACS Show Product Bag Insert
(Exhibitors Only)
Materials Deadline: August 2018

Investment: $2,500

Contains samples and brochures of new and exciting products found at the Show, the NACS Show Product Bag will be distributed when the expo floor opens on Day One of the Show to the first 3,000 retailers who pick them up, while supplies last. Place your product or literature into the NACS Show Product Bag, while there’s still space available!

Learn more and reserve your space.