LONDON – Joseph Bona and Insight Research, NACS’s European partner, announced a new strategic alliance with the opening of a new, shared office at Grosvenor Hill in London’s Mayfair.
The new alliance brings together two internationally recognized leaders in the global convenience and fuel retailing industry. With more than 50 years of combined industry expertise and a proven track record for helping companies develop leading-edge solutions, the new alliance will help bring the right elements of any retail format into focus to drive growth and increase productivity.
Business principals Joseph Bona and Dan Munford have collaborated on projects for many years, but this new arrangement represents a step change and an expansion of retail agency services into the European market.
“Joe’s branding and design agency expertise and track record of success as an interdisciplinary expert in retail strategy, design, operations and implementation has no equal in our global industry,” said Insight Managing Director Dan Munford. “I’ve been fortunate to work on many projects with Joe over the years and I’m very excited about the business potential our new alliance will open up in the European market. In a time of disruption and radical change in convenience retail, there are many highly profitable opportunities, particularly in foodservice or as we coin it, in ‘foodvenience.’”
Prior to co-founding MoseleyBona Retail, Bona was a founding partner and president of the retail design firm GroupRed, which was merged with CBX in 2005, of which he served as president of branded environments for 10 years. During that time, he directed and guided initiatives for companies such as Duane Reade, Shinsegae Department Stores, Wawa, Global Partners, Topaz, PetroChina, OXXO, MOL and ampm.
“Dan and I share the same passion and excitement for uncovering and bringing to life real-world solutions that integrate the science of retail with the art of design,” said Bona. “We believe that our combined experience in retail analytics, consumer insights, retail branding and store design will allow us to work across many retail industries helping operators improve their competitiveness and strengthen their brand performance. With the growth of ‘foodvenience’ across a broad range of retail formats from restaurants in supermarkets, food bars in department stores, sushi in drugstores and elevated food-to-go offers in convenience stores, we are uniquely positioned to harness this momentum as we focus our combined energies and sights on European markets.”
NACS and Insight Research recently announced the new Convenience Summit – Asia in March 2017 and the Convenience Summit – Europe in June 2017.