NCASEF Commits $750,000 to Hire Heroes USA

The coalition of 7-Eleven franchisees joined with 7-Eleven Inc. and 15 vendor partners to help the veterans’ charity.

September 11, 2013

TUCSON, Ariz. – The National Coalition of Associations of 7-Eleven Franchisees (NCASEF), in partnership with 7-Eleven, Inc., and 15 vendor partners, recently announced its single largest financial commitment ever to a charitable organization — Hire Heroes USA, a nonprofit organization offering transition and job search assistance to military veterans and their spouses. The $750,000 commitment, to be paid in early 2014, was made to Brian Stann, executive director of Hire Heroes, in July during the NCASEF National Convention in Las Vegas.

“The great work that Hire Heroes does to help our veterans has inspired the 7-Elevn vendor community to rally and donate an unprecedented level to this great cause,” said Sean Thompson, senior director of merchandising for 7-Eleven, in a press release. “This donation provided by 7-Eleven and the National Coalition will help ensure Hire Heroes has the tools and support it needs to continue to find meaningful employment to our servicemen and women. I am particularly passionate about the cause and am pleased the National Coalition has asked me to be involved. I look forward to helping raise the bar each year so the important work Hire Heroes does can continue to grow.”

The largest part of the donation will come from percentage contributions made through an annual cause equity campaign running in November and December in which franchisees sell sponsored products, and a portion of the sale benefits Hire Heroes. Over $98,000 of the donation came from the NCASEF’s annual Joe Saraceno Charity Golf Tournament during the convention.

“The National Coalition is our largest funder and has been integral to our growth and development as the nation’s premier employment assistance organization for veterans,” said Stann. “We are grateful to the consistent commitment the National Coalition has shown to the men and women who serve our country. This donation will allow us to serve hundreds more veterans in the next two years and continue our workshops on military installations nationwide.”

The NCASEF’s relationship with Hire Heroes began in 2010 and, to date, the NCASEF, 7-Eleven Inc. and vendor partners have donated more than $1.3 million to Hire Heroes USA. Since 2010, Hire Heroes has confirmed nearly 1,000 veterans hired (now at the rate of 10 per week), completed nearly 5,000 professional resumes, and conducted more than 86 workshops at 26 bases for more than 1,100 service members and spouses.

The July commitment includes participating vendors Hershey, Kellogg’s, Wrigley, Anheuser-Busch, E. & J. Gallo Winery, BIC, MillerCoors, Nestlé Professional, Mars, Mondelez International, Perfetti Van Melle, PepsiCo, MET-Rx, General Mills and Nestlé Waters.

“We made a decision more than four years ago to support the great work of Hire Heroes and we made a multi-year commitment to that end,” said Bruce Maples, chairman of the National Coalition. “We can truly say that the Hire Heroes family has become a part of our own family. We are so very proud of the work Hire Heroes does for our nation and our veterans and we are so very proud of our 7-Eleven family — individual stores, the regional Franchise Owner’s Associations, 7-Eleven Inc., and our vendors and partners — who make these donations possible.”

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