Chick-fil-A Debuts Multigrain Oatmeal

The new breakfast menu item is in response to consumer demand for healthier fast-food options.

July 22, 2011

ATLANTA - Chick-fil-A is adding multigrain oatmeal to its breakfast menu beginning July 25.

Retailing at $2.49, the oatmeal is served as a entrée in an 8-oz. bowl or can be purchased as part of a Chick-fil-A Breakfast Meal, which includes a small coffee and medium fruit cup starting at $5.65. Customers can choose cinnamon brown sugar, roasted mixed nuts (almonds, pecans and walnuts) or a dried fruit blend (cranberries, blueberries, golden raisins and cherries) as toppings, reports the Atlanta-Journal Constitution.

Chick-fil-A??s oatmeal, a combination of steel-cut oats, rolled oats, flax, buckwheat flour and whole wheat flour, is slow cooked in kettles to retain the nutritional value.

Woody Faulk, Chick-fil-A vice president of brand strategy and design, told the news source, "Our customers have made it clear that they would like to have healthier alternatives for breakfast. Over the past few years we have tried to respond to those requests by diversifying our menu with healthier options, such as the yogurt parfait we introduced last year, and our fruit cup and multigrain bagel we added a few years ago."

Chick-fil-A has more than 1,550 restaurants in 39 states and Washington D.C.

Advertisement
Advertisement
Advertisement