Another Strong Sales Month for McDonald's

U.S. sales rose in April, with McCaf? offerings providing a strong boost.

May 11, 2010

OAK BROOK, IL - McDonald??s Corporation announced global comparable sales growth of 4.9% for April, with U.S. sales up 3.8%, Europe up 5.3%, and Asia/Pacific, the Middle East, and Africa up 3.9%. Comparable sales are sales at all restaurants in operation at least 13 months.

"McDonald's continues to connect with customers through our outstanding menu variety and compelling value, unbeatable convenience and contemporary restaurants," said McDonald's CEO Jim Skinner. "These competitive advantages have powered our ongoing momentum and delivered another month of strong sales performance."

The 3.8% comparables sales increase was attributed to beverages, including new McCafé offerings like Frappes, Chicken McNuggets and value offerings.

European sales were led by strong growth in France, the U.K., Germany and Russia, with consumers responding well to recent restaurant reimaging.

Australia led the boost in Asia/Pacific, Middle East and Africa market, with service enhancements and value programs generating strong consumer response.

System-wide sales ?" those at all restaurants, whether corporate- or franchisee-owned ?" rose 10.3% in April, or 6.4% in constant currencies (figures that exclude the effects of currency translation).

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