Employee Engagement Research Released

NACS/Coca-Cola Retailing Research Council partners with the University of Dallas to demonstrate how employee engagement can aid business growth.

April 25, 2016

ALEXANDRIA, Va. – In continuation of the latest NACS/Coca-Cola Retailing Research Council study, Part 2: How Employee Engagement Works, the council partnered with Dr. Blake Frank, a professor at the University of Dallas, to prove how and why building a culture of employee engagement benefits large organizations.

Dr. Frank reviewed countless academic studies and papers to determine what insights about employee engagement were legitimate sources and what weren’t. In his work, he provides a thoroughly researched perspective of what employee engagement actually means, and he has developed five lessons with practical examples to show managers how to bring employee engagement to life in their stores.

In his first lesson, Dr. Frank defines employee engagement and provides ways for managers to identify if an employee is or is not engaged. By the end of the lesson, viewers will have a better understanding of why employee engagement is such a powerful tool in any company, but especially in the convenience retail industry. 

Learn more about this new research and review Part 1: Power Up Your People, a six-part video series that launched via NACS Daily from Feb. 29 to April 4:

  1. The Effect of Employee Engagement
  2. Perception is Reality
  3. People Want to Be Known
  4. Even Small Accomplishments Deserve Recognition
  5. It’s a Partnership
  6. What’s Your ROI?
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