DALLAS - Blockbuster Inc. announced a new agreement to provide immediate availability of Warner Bros. titles in Blockbuster stores and by mail.

"This agreement reinforces Blockbuster's position as the most convenient source for new movies, and we are pleased to offer our customers the opportunity to get hot new movies as soon as they are released," said Jim Keyes, chairman and CEO of Blockbuster Inc. "This gives Blockbuster a full four-week lead before either kiosk or other subscription services can offer any Warner Bros. titles."

The new agreement, which covers DVD and Blu-ray, means Blockbuster is the only multi-channel provider that has every new movie on the day of its release.

In addition, customers can access these movies through Blockbuster Direct Access, a new service that gives store customers access to the more than 95,000 titles carried in Blockbuster's distribution centers. For those customers with Blockbuster On Demand-enabled devices such as PCs, over 40 different Samsung products and most TiVos, these new Warner Bros. movies will continue to be available digitally simultaneous with their release on DVD and Blu-ray.