Craft Beer Sales Spike

U.S. craft brewers saw an 18% rise in volume in 2013, according to new data from the Brewers Association.

March 20, 2014

BOULDER, CO – The Brewers Association (BA), the trade association representing small and independent American craft brewers, released 2013 data on U.S. craft brewing growth. As a primary driver of growth in the beer industry, craft brewers saw an 18% rise in volume, representing a total of 15.6 million barrels, and a 20% increase in retail dollar value.

In 2013, craft brewers reached 7.8% volume of the total U.S. beer market, up from 6.5% the previous year. Additionally, craft dollar share of the total U.S. beer market reached 14.3% in 2013, as retail dollar value from craft brewers was estimated at $14.3 billion, up from $11.9 billion in 2012.

“With this stellar year, craft has now averaged 10.9% growth over the last decade,” said Bart Watson, staff economist, Brewers Association. “Beer drinkers are excited about what small and independent brewers are offering and that is evidenced by the rising production and sales of the craft segment.”

Additionally, the number of operating breweries in the U.S. in 2013 totaled 2,822, with 2,768 of those considered craft, demonstrating that craft breweries make up 98% of all U.S. operating breweries. This count includes 413 new brewery openings and 44 closings. Combined with already existing and established breweries and brewpubs, craft brewers provided 110,273 jobs, an increase of almost 2,000 from the previous year.

“Openings of brewing facilities continue to far outpace closings, demonstrating that the demand for high-quality, local, fuller-flavored beers is only increasing,” added Watson. “The geographic diversity of openings and production growth shows the national nature of this movement. In towns all across the country, craft brewers are creating jobs, delivering innovative products, advancing the beverage of beer and strengthening their local economies.”

(Note: Numbers are preliminary. The Brewers Association will release the list of Top 50 craft brewing companies and overall brewing companies by volume sales on March 31. Additionally, a more extensive analysis will be released during the Craft Brewers Conference in Denver, Colorado from April 8-11. The full 2013 industry analysis will be published in the May/June 2014 issue of The New Brewer, highlighting regional trends and sales by individual breweries.)

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