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QuickChek Celebrates 50 Years With 50 Promotional Offers

Since 1967, the chain has moved from farm fresh to fresh convenience to National Convenience Store Chain of the Year.
February 17, 2017

​WHITEHOUSE STATION, N.J. – It’s a celebration too big for just one day. QuickChek is rewarding customers with 10 weeks of five offers each week as it celebrates its 50th anniversary. The fresh convenience market chain will begin offering a variety of in-store and mobile app offers beginning February 20 through April 30, 2017.

“We are thrilled to celebrate 50 years of meeting the needs of our customers,” said QuickChek CEO Dean Durling, in a press release. “While we opened the very first QuickChek store on March 15, 1967, we feel our customers deserve more than a one-day celebration. We have 50 very exciting offers over the next two months covering our extensive menu of fresh food, beverages and on-the-go snack items that we’re sure you’ll enjoy.”

Each week starting February 20, consumers can enjoy a wide range of deals and savings, ranging from free coffee and fountain drinks, to buy-one-get-one offers from QuickChek’s innovative menu of breakfast sandwiches, handcrafted subs and smoothies, to freshly made hot snacks and packaged goods.

The QuickChek story actually began in 1888 when Durling Farms was founded to serve the central New Jersey region. Over the following 79 years, the Durling Farms brand grew to become synonymous with quality milk and dairy products, delivered fresh to the customer’s door.

In 1967, Carlton C. Durling founded QuickChek to ensure that loyal Durling Farms customers had a neighborhood shopping destination not only for their milk but for a full range of deli and other food products. He opened the very first QuickChek store on March 15, 1967 in Dunellen, N.J.

Today, the family-owned company is the market leader in the New York metropolitan area through innovation and its focus on fresh products and friendly employees. Privately-held, QuickChek has 147 fresh convenience markets throughout New Jersey, New York’s Hudson Valley and Long Island. In 2016, it was named the National Convenience Store Chain of the Year and the industry’s Food Service Innovator of the Year.

“Our company has been built on total customer dedication and we remain committed to what our customer wants, which is high-quality, great tasting food and beverages close to where they live and work,” Durling said.